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Bissera Videnova
Bissera Videnova
Bissera Videnova

Bissera Videnova

Country: Bulgaria
Birth: 1966

Bissera Videnova is a contemporary photographer, poet, writer, and editor in her native tongue. She became interested in photography at a very young age when she had already participated in movie and television productions and wanted to be in front of and behind the camera at the same time.

Mrs. Videnova has published both poetry and prose for academic and online articles in her country. In 2012, she won the Mediterranean Women Forum with a short story. She had a collection of poems published in her native tongue (2017) She is the editor of the first book released in Bulgarian about the artist Christo and Jeanne-Claude. She translated the upcoming issue, again in Bulgarian, of Cyril Christo's poems about Christo and Jeanne-Claude's projects.

Her poems and prose were translated and published in English, Korean, Italian, Romani, and French. She participated several times in poetry readings of the Yale Poetry Club in Manhattan.

As a photographer, she participated in group exhibitions in Sofia/Bulgaria, Venice/ Italy, and Tampa/ Florida. She is a member of FMoPA (Florida Museum of Photographic Arts), finalist of Siena International 2020,2021; BECA Photo Awards 2021; July 2020 Bissera published her first photo book "The Speed of My Life" inspired by her poem on early emotional loss.

Statement
Globalization, which overtook after the collapse of communism, the nations enclose in capsules because of the language, are the most common parts of my themes. My quests are in the dissolving of the human ego into the ego of the rest around and into the demands of society.

I am interested in both theories of time - one is that time flows linearly in our physical world and the other is metaphysical, that everything happens at the same time. Photography as an art is also relevant to the time. For me, it is not an immediate record of reality, a testimony, but a process that I go through myself first while shooting, then while editing and finally, if necessary, to manipulate the images.

I seek the real personal story and not the person as a role model. As a poet, I need wordless images that contain apparent emotionality. I try to find the detail or the anchor remaining in the unconscious after disappearing from the picture; where are the limits of individuality versus the society at large.

I am interested in my role as a bridge between the generations. Has what I have learned and what I pass on broken down somewhere on the "wire" and when communication is disrupted in the modern world, even more so now, in a time of the pandemic, are only technologies to blame? Is there a conflict between people and machines - a question I often think about and is the subject of an unfinished play?

More and more people are reaching out to photography as a means of expression. Just like poetry and prose, they are beginning to heal their emotional body by separating their personality and life from themselves and starting to look away.

The narration of yourself also contains the topics you work on and how you approach the technique. "Regarding the Pain of the Others" on Sontag is also a choice. The books are a testament to the time and culture in which the author lives. Besides, the photographs have one more advantage - the light that can immediately unveil the secret of the photo.
 

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Oliviero Toscani
Italy
1942 | † 2025
Oliviero Toscani was an Italian photographer whose groundbreaking and often controversial advertising campaigns revolutionized the intersection of art, commerce, and social commentary. Best known for his work with Italian fashion brand Benetton from 1982 to 2000, Toscani transformed advertising into a platform for provocative and thought-provoking messages on issues such as AIDS, racism, religion, and capital punishment. Born in Milan, Toscani inherited a passion for photography from his father, Fedele Toscani, a renowned photojournalist and co-founder of the Publifoto agency. After earning his diploma at the Kunstgewerbeschule Zürich, Toscani began his career collaborating with leading magazines such as Elle, Vogue, L’Uomo Vogue, and Harper’s Bazaar. His early work set the stage for a career that would challenge conventions and ignite conversations worldwide. In 1982, Toscani became Art Director for the Benetton Group, where he created some of the most iconic and controversial advertising campaigns in history. Among these was the unforgettable image of David Kirby, a man dying of AIDS, which echoed the composition of religious pietà paintings. While some criticized the ad for exploiting tragedy to sell clothing, the Kirby family praised it for raising global awareness about AIDS. Other campaigns addressed themes of racial equality, war, and even the death penalty, pushing boundaries and reshaping public perceptions of advertising's role in society. In the early 1990s, Toscani co-founded Colors, a magazine created with American graphic designer Tibor Kalman. With the tagline “a magazine about the rest of the world,” Colors reflected the multicultural ethos of Benetton's campaigns while maintaining editorial independence. Toscani’s tenure at Benetton ended in 2000, but his impact on the brand—and the advertising world—remains indelible. A resident of Tuscany, Toscani continued to innovate beyond the fashion industry. In 2003, he founded La Sterpaia, a research facility dedicated to modern communication, in collaboration with the Regione Toscana. His later projects, including campaigns addressing anorexia and LGBTQ+ rights, further demonstrated his commitment to using photography as a medium for social change. Toscani’s career was not without controversy. His 2005 campaign for the clothing brand Ra-Re, featuring images of men engaging in intimate behavior, sparked outrage among conservative groups. In 2007, his stark portrayal of anorexia through the haunting image of Isabelle Caro drew both acclaim and criticism for its raw honesty. Despite these controversies, Toscani remained a cultural force. When Luciano Benetton returned to the helm of the Benetton Group in 2018, Toscani rejoined him, marking a new chapter in their creative partnership. That same year, he became a member of Italy's Democratic Party, further highlighting his engagement with societal issues. Toscani faced health challenges in his later years, battling amyloidosis. He was hospitalized on January 10, 2025, and passed away three days later at the age of 82. Oliviero Toscani's legacy endures as a testament to the power of photography to challenge norms, inspire dialogue, and provoke change. His work reminds us that art can be more than an aesthetic endeavor—it can be a catalyst for understanding and transformation in the world.
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Eugene Smith became interested in photography at the age of fourteen, and three years later had begun to photograph for local newspapers. He received a photography scholarship to the University of Notre Dame, but he left after a year for New York, where he joined the staff of Newsweek and freelanced for LIFE, Collier's, Harper's Bazaar, The New York Times, and other publications. Beginning in 1939, Smith began working sporadically as a staff photographer for LIFE, with which he had a tempestuous relationship throughout the rest of his career. During World War II he was a war correspondent in the Pacific theater for the Ziff-Davis publishing company and LIFE, for whom he was working when he was severely wounded in Okinawa in 1945. After a two-year recuperation, he returned to the magazine and produced many of his best photo essays, including Country Doctor, Spanish Village, and A Man of Mercy. 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Dejan Mijović
Slovenia
1976
Slovenian freelance photography journalist Dejan Mijović, born on 18 September 1976 and based in Ljubljana, is assistant photo editor of the Delo.si web portal. Mijović has been involved in photography for the past 20 years, ever since undertaking studies of graphic technology at the Faculty of Natural Sciences and Engineering. In 2010, Mijović sustained an injury and was left completely paralysed from the neck down. Through amazing luck, strong willpower and lengthy rehabilitation, and driven by his as yet unfulfilled desire to pursue photography, the tetraplegic was back in the saddle, and has since held several one-man shows and participated in a number of group exhibitions in Slovenia and abroad. Recently, he has been polishing his photography skills with Klavdij Sluban, a French photographer of Slovenian descent based in Paris. Developing his photographic idiom, Mijović first focused on the wide landscapes of the Caribbean and South America, the poetic Tuscany, the magical Lake Cerknica, and explored hidden gems in his immediate vicinity and further afield. Mijović's great flair for composition and light contrasts renders his portraits of random individuals far more than simply frozen moments in time but, rather, perceptive accounts of his life stories. His black-and-white photographs, a preoccupation of recent years, aim to capture diverse moods of his closest family and long-standing friends also in their most intimate moments. All photos in this project were taken after the injury. About 9 years 9 months "The greatest desire of most couples around the world is to start a family. Unfortunately, this is a big problem in developed countries today, as every sixth couple suffers from infertility. These data also apply to Slovenia. Our story began ten years ago when I became quadriplegic after falling on a slippery ramp which led to the sea and was overgrown with algae. After spinal surgery and a six-month recovery in the Rehabilitation Center Soča, I returned home on crutches. A good year after the accident, my wife and I began to think intensely about starting a family. Due to my medical condition (spastic quadriplegia, also known as spastic tetraplegia), we had to seek medical help. We decided for the infertility clinic in Postojna. This is where our nine-year odyssey began, full of ups and downs, joy, tears, mental distress, depression but most of all, getting to know each other and learning about life. Our relationship was put to the test for the entire period, but we realised time and time again that each painful experience created an even stronger bond between us and we were even more determined to succeed sooner or later. In Postojna, the first three attempts with IVF, better known as in vitro fertilization, were unsuccessful. This was a very painful experience for both of us. Naturally for women this is much more traumatic as all the processes take place in their body. Men can only support them, but in reality we do not experience the whole process as intensely as women do. In one phase, the procedure is also physically extremely painful for women (puncture of follicles or removal of eggs from the ovaries). After the doctor performs the artificial insemination (he usually inserts a five-day-old embryo into the uterus which developed in the laboratory under the watchful eye of an embryologist), a long fourteen-day wait begins before a pregnancy test can be done. When the moment of truth comes and you see a minus instead of a much desired plus, your heart breaks. It seems like a piece of you dies with every negative pregnancy test. The bad news was followed by a depressing break of several months, during which we decided to try our luck at an infertility clinic in Maribor. Each clinic has its own methods. They are basically the same, with minor differences. Despite eight embryo transfers, all attempts were unsuccessful here as well. We were especially crushed after the first pregnancy which unfortunately ended in miscarriage in the initial phase. When, after years of unsuccessful attempts, you finally see the desired plus on a pregnancy test, you instantly forget about all previous painful experiences. All of a sudden you are overwhelmed by positive energy and you come to life again, both emotionally and physically. But as the saying goes, life is not a box of chocolates. Suddenly, the joy was over and a time of great sorrow and crocodile tears came instead. Such events cut into your heart forever. Despite the pain, we did not give up and we tried to move on. In order to forget the past events, full of distress and failures, but also because a symbolic wedding had already been quietly planned all along, we decided to get married unofficially in Thailand. After a few more relaxed months, it was time for action again. But what could we do after having used all the six free procedures (multiple transfers are possible in each procedure, depending on the amount of embryos) provided by our healthcare system? We had no choice but to find an infertility clinic abroad on our own which is, among other things, also a big financial burden. However, which clinic to choose and where? A shorter period of research followed. In the Czech Republic alone, which is a very interesting and quite affordable destination for Slovenian couples, there are about 40 such clinics. We decided for an infertility clinic in Brno. After two more unsuccessful attempts and eight extremely exhausting years, my wife gave up. She simply could no longer see the light at the end of the tunnel. We started thinking about adoption more and more intensely. However, this procedure also required a lot of energy and research. Above all, the social work center first had to obtain a certificate proving that we were a suitable candidates for adoption. At the same time we had to obtain a psychological assessment from a psychologist. It took more than ten hearings at the social work center and a visit from a social worker at our home to obtain the certificate. We also found out during the procedure that in most countries where adoptions take place, applicants are required to be officially together for at least ten years before they apply for adoption. In addition, they must be officially married. We therefore had to get married officially, this time in Slovenia. With all the papers we obtained and with the help of our acquaintances, a possibility arose to adopt a child in one of the African countries. We were the tenth on the waiting list. It would have taken at least a year before we could adopt a child. However, since we still had some frozen embryos in Brno, we decided to try our luck in Brno for the last time while waiting for the adopted child. We thought that we would only be able to get the desired child through adoption and that we would soon become parents in any case. Finally, the wheel of fortune was on our side. After nine long years our biggest wish came true. My dear wife got pregnant and despite a risky pregnancy and a long nine-month wait, our son was born and we named him Lev (Lion in English). He was born healthy in mid-March, during the coronavirus pandemic. We can proudly say that we are the happiest parents in the world. We wish to share the story with others to encourage all the couples who are facing a similar situation as we did last 9 years." -- Dejan Mijović
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