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Martin Schoeller
Photograph by Markian Lozowchuk.
Martin Schoeller
Martin Schoeller

Martin Schoeller

Country: Germany
Birth: 1968

Martin Schoeller is one of the world's preeminent contemporary portrait photographers. He is most known for his extreme-close up portraits, a series in which familiar faces are treated with the same scrutiny as the unfamous. The stylistic consistency of this work creates a democratic platform for comparison between his subjects, challenging a viewer's existing notions of celebrity, value and honesty.

Growing up in Germany, Schoeller was deeply influenced by August Sander's countless portraits of the poor, the working class and the bourgeoisie, as well as Bernd and Hilla Becher, who spawned a school of photographic typology known as the Becher-Schüler. Schoeller's close-up portraits emphasize, in equal measure, facial features, of his subjects - world leaders and indigenous groups, movie stars and the homeless, athletes and artists - leveling them in an inherently democratic fashion.

Schoeller studied photography at the Lette Verein and moved to New York in the mid-1990s where he began his career. Producing portraits of people he met on the street, his work soon gained recognition for its strong visual impact and since 1998 he has contributed to publications such as National Geographic, The New Yorker, Vanity Fair, TIME Magazine,The New York Times Magazine, Rolling Stone and GQ, among others.

Martin's print and motion work has appeared in many major advertising campaigns ranging from pharmaceuticals, cars and entertainment. His work has won many awards, but most recently he received praise for his Colin Kaepernick image in Nike's “Just do it” campaign which won a prestigious D&AD black pencil and the outdoor Grand Prix at Cannes. Some other advertising clients include: KIA, Chevron, Allstate, HBO, Coca-Cola, AT&T, Mercedes, DreamWorks, Southwest Airlines, GE and Johnnie Walker.

Schoeller's portraits are exhibited and collected internationally, appearing in solo exhibitions in Europe and the United States, as well as part of the permanent collection of the National Portrait Gallery, Smithsonian Institution, Washington, DC. Martin lives and works in New York City

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A native of Germany, Schoeller, who now lives and works in New York, honed his skills by working with Annie Leibovitz. “Watching her deal with all of the elements that have to come together—subjects, lighting, production, weather, styling, location—gave me an insight into what it takes to be a portrait photographer,” he explains.

Equally important for Schoeller was the photography of German minimalists Bernd and Hilla Becher, who “inspired me to take a series of pictures, to build a platform that allows you to compare.” Schoeller’s portraiture brings viewers eye-to-eye with the well-known and the anonymous. His close-up style emphasizes, in equal measure, the facial features, both studied and unstudied, of his subjects—presidential candidates and Pirahã tribespeople, movie stars and artists—leveling them in an inherently democratic fashion. Schoeller’s photographs challenge us to identify the qualities that may, under varying circumstances, either distinguish individuals or link them together, raising a critical question: "What is the very nature of the categories we use to compare and contrast."

Source: National Portrait Gallery

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My parents had kept the ones from the war and for a year I used to go up there after school, look at the pictures, cry, then go play softball. When my parents realized that I had found them and how they affected me, they burned them, but it was too late, those pictures had burned into my brain. Outwardly I was normal, but those images were always with me, and in my dreams. Even now I can see them, the man who had tried to escape the burning barn, the concentration camp. I majored in Sociology in college, then spent a few years traveling around Europe singing for my supper. I’d spend the days wandering around, searching for adventure, meeting all kinds of eccentric characters and loving their stories. When I ran out of money I’d sing again. I settled in New York, got a job, tried to figure out what I wanted to do. Something meaningful, not just work. I was starting to worry. Then one day I woke up and wanted a camera. I borrowed one. 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She followed firefighters in Harlem and the South Bronx for two years at a time women tended to not be allowed in these environments, offering her an unguarded view of their lives. She also took a positive view of cops and thought they faced unfair criticism. “I set out to deglamorize violence,” Freedman told the New York Times in 2015. In the 1980s, Freedman started to work less due to health complications, receiving a breast cancer diagnosis in 1988 and breaking her pelvis later. She had hoped to create one last photobook before she died, to be titled Madhattan, and was featured in the street photography documentary Everybody Street (2013), alongside the likes of Bruce Davidson and Joel Meyerowitz. The Steven Kasher Gallery organized an exhibition spanning four decades of her career in 2015 and, in 2017, a show devoted to her Resurrection City photographs.Source: Artsy
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